All too often we get swept up in the minutiae of the work day and the next thing we know we are at home, plunked on the couch and say to ourselves, "Self, what the hell happened today?" When we then try to answer the question, we will find what we did was tactical and likely necessary, but was it the best solution or the best we can come up with, not to mention even remotely strategic?

One day being overcome with this feeling I was not being/acting strategic led me on a quest – where I may not be able to affect things surrounding me, I can try my damnedest to affect those in my three-foot world. So I did what anyone these days does when in a conundrum – I did a simple Internet search on the word “strategic.” Near the top of the results page was a link to the new book Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence by Rich Horwath. A Chicago-area consultant, he runs the Strategic Thinking Institute and is a speaker and consultant on strategy. From that description alone I felt like I struck gold, so I ordered a copy of the book right away.

When Strategic arrived I put aside the two other books I was simultaneously reading and dug into this, which I felt was a smart and – dare I say – strategic decision on my part. So it comes as no surprise I had a slew of takeaways from the book, and I will summarize some of the top ones here.

What strategic is and isn’t – The book opens with his definition of what strategic is: possessing insight that leads to advantage. Later he goes into details on what it is not: the ABC’s, aspiration, best practices and cautious. As the book flows, the topics discussed are built on these.

Strategy Quotient Assessment – Throughout the book there’s a plethora of models and tools to help you in analysis and decision-making that will lead to insight. One of them is the Strategic Quotient Assessment which is an online survey of 50 statements offered by the Strategic Thinking Institute to determine your strategic quotient, or SQ. As of this writing I have not yet taken it myself, but this assessment that comes with a cost is something I plan to do.

Note to Self: Read The Art of War – Several times in recent weeks I have seen references to this book that is over 2 millennia old and attributed to Chinese military strategist Sun Tzu. One of those was in this book. What’s interesting about these references is that in all cases they were related to business, not war. Needless to say it’s on my summer reading list.

Kill failing projects quickly – A quote in an article from Harvard Business Review on why execution of business strategy unravels in the book stated, and I am paraphrasing, if you decide to kill a failing project, do it right away and quickly.

When I read this I thought of the quote the great triad of Canadian philosophers, “if you choose not to decide you still have made a choice.” This phrase, now over 2 score old, reinforces something I have experienced over my career when leaders cannot decide to stop doing something soon enough, even when armed with the evidence needed to do so.

Don’t skip manager/staff meetings – To say we are overbooked with meetings is an understatement, and when looking to squeeze room into a packed calendar, often standing meetings with staff are canceled. Horwath stresses this should not be the case for a number of reasons that I, as someone who has been on the receiving end of this too often over the decades, completely concurs with. Remember, such one-on-one meetings should not be solely for the benefit of the staff person.

Strategic is a great read and packed with a number of decision-making models, advice and real-world experience from Horwath’s own consulting and coaching career and many well-known companies. Throughout it there are references to articles which are listed in the endnotes, which in itself is a great reading list that can provide you with a wealth of information in itself – I got a lot from the one I mentioned above and several others I read. The only critique I have of Strategic is that it uses business examples from well-known organizations like Amazon, but no names of small or mid-sized businesses, which may be relatable to the average reader. That being said, the points he used to reinforced with said company names were certainly not lost.

To say I recommend Strategic to anyone is a no-brainer. Whether you feel you are already strategic or tactical, a leader or staff worker, this book is for you. Where I typically give away books, this is one I am holding onto. It will be a reference and inspirational guide for myself to reread in part or whole to remind myself of what I need to be doing to not feel like I originally did when I sought out the book. This is also not Horwath’s only book as he has written several other books on strategy, including a strategy graphic novel. After going back in time and reading The Art of War, I may come back to present-day Earth and read some of these others.

Have you read Strategic? Have I inspired you to read it? I welcome your thoughts in the comments of this post.

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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.

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