So much for all the other designs

By Mike Maddaloni on Wednesday, February 14, 2007 at 04:24 AM with 1 comments

Why is the "power" button on the LodgeNet TV remote control on the bottom of the remote? Sure, it’s green, but it’s relatively small as compared to the large, round "menu" and "order" buttons at the top of the remote.

Why is the design of the remote control that you find in just about every hotel different that the paradigm of just about every remote control found in your home? So much for that “home away from home” feeling.

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My Take-Aways from the book Small Giants

By Mike Maddaloni on Saturday, February 10, 2007 at 07:30 PM with 3 comments

This year I have a goal to read one book a month. Where for some this may not seem like much, it is a big deal for me. I have not been much of a reader in the past, with the exception of trade magazines and technical manuals. As I finish each book, I will write not a review but my "take-away" or the things that made me go “hmmm” after I put the book down for a final time.

My book for January was Small Giants by Bo Burlingham, editor-at-large at Inc. magazine. It highlights several companies that are "giants" in their respective industries, but chose to remain at a certain, smaller size, and details their path to this decision. Some of the companies featured include Anchor Brewing, CLIF Bar and Chicago's Artists' Frame Service.

When people talk about growing their business, the discussion starts at getting larger, but it does not tend to stop anyplace. The companies in this book made a decision to get to a certain size – by the number of staff or services they offer – and are content there. They do not see themselves being limited by this, and the contrary they feel much better about their businesses and its vitality, and in turn themselves. As I plan to grow my own business, this book has given me a different perspective on what growth is, and insight into some choices I may have to make in the future. I recommend fellow small business folks to give this book a few hours to read.


This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.


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Book Take-AwaysBusinessDiversions • (3) CommentsPermalink

Creepy Part 2

By Mike Maddaloni on with 0 comments

With all of the curiocity surrounding the death of Anna Nicole Smith, I visited her personal Web site, annanicole.com, on Friday and all that was there was a black background and the words “Anna Nicole Smith 1967-2007” (as of this writing, it has since been replaced with a photo of her and the dates).

That creeped me out. Why? Because I was born in 1967! It has nothing to do with her age as compared to my own. It was more to do with the fact that I saw a date range for a death that started with the same year I was born.

However this was not the first time I was creeped out over this. In 1994, shortly after the death of Nirvana lead singer Kurt Cobain, t-shirts were being worn with his picture, and his name and birth and death years. Again, 1967 was right in front of me.

Yet another reminder to make the most of our days...

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Wal-Mart Loves Microsoft

By Mike Maddaloni on Tuesday, February 06, 2007 at 09:50 PM with 2 comments

There are purely cross-browser Web sites, ones which can be viewed and function the same no matter the browser brand or version they are viewed in. Then there are Web sites that have small quirks or functionality that only work in some Web sites.

Then there are some that only work in one browser. When someone who builds Web sites thinks about this, they typically chalk it up to bias or sloppy work on the part on a single developer/designer. But Wal-Mart, the world's largest retailer? TechCrunch has the screenshot of what Wal-Mart's new video downloads site looks like in the Firefox browser.

After walmart.com was down most of Black Friday (the day after Thanksgiving) last year, why does this not surprise me?

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You Know What I Want

By Mike Maddaloni on with 0 comments

I find the office supply wars in Chicagoland mildly amusing. It may be the same in other areas – you tell me – but this is the first time I have been exposed to it.

Hailing from Massachusetts, I have shopped at Staples, which was founded in the Bay State, since they opened in the 80’s. Staples has dominated the northeast, even with the few OfficeMax stores that come into the area.

When I moved to the Windy City a couple of years ago, there were no Staples stores. Then they arrived, or should I say invaded. As I had a Staples Rewards card (their frequent shopping program) I was invited to their launch party, featuring a performance by Chicago’s own Mavis Staples. And for what seemed to be almost half a year, I was bombarded with general discount coupons (e.g. $5 off a $5 purchase) by guerilla marketers in the streets and by mail.

Prior to their arrival, I shopped at OfficeMax and Office Depot and I still have their respective frequent shopper cards. Therefore I am in their "systems" and they should have noticed that my purchases dropped and pretty much ceased. If so, you could have fooled me. I have yet to hear or receive anything from them to indicate this. How about a "we miss you" mailing with a general discount coupon or other incentives to bring me back? That would be my thinking, but not theirs. I get specific, low-discount coupons for items I am obviously not buying. Not to mention their lack of response to the general discount coupons I continue to get from Staples.

Or maybe OfficeMax and Office Depot do not have that kind of information on me, or they do but don’t know what to do with it?

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