Is pizza.nyc More Valuable than pizza.com?

By Mike Maddaloni on Tuesday, June 16, 2009 at 06:00 AM with 5 comments

There is momentum around New York City getting its own generic top-level domain (gTLD) - .nyc. The team organizing it, dotNYC LLC even has a ringing endorsement by former mayor Ed Koch. Where there has been a lot of controversy about the mass unveiling of gTLDs, this one has a lot of traction and makes a lot of sense to me, especially for a city of 8 million plus people.

So this got me thinking – which would be a more valuable domain name, pizza.com or pizza.nyc?

Last year pizza.com was sold in auction, and the price was reported to be around the US$2.6Million it sold for earlier. There is a Web site at pizza.com that has the tagline of “everything about pizza” but isn’t a compelling Web site, especially to someone like myself who 1) designs and develops Web site, 2) is 100% Italian American and 3) has eaten quite a bit of pizza in his time! I am not quite sure of the revenue model here; I can perform what is a Google search through the site for pizzerias, but you can’t order a pizza directly through the Web site.

When I think of pizza.nyc, all I think of is opportunity. The competition for this domain name will be significant, with parties from within New York City and beyond. The name recognition will almost be automatic in the City as there will be other .nyc domain names plastered throughout the city and people will start to naturally go to whatever dot nyc to get to a product or service. Then there is revenue. Pizza.com could be one pizza chain or a consortium of many. Whether it is direct or affiliate sales, there is definitely opportunity to make money from pizza in a city where people are passionate about their pizza.

This is not to say there is not opportunity for pizza.com. I do not have any insight or knowledge into its owners or their business model. What I am saying is based on what I see – both from what pizza.com is and what pizza.nyc can be.

What do you think? Are you in the pizza business? Are you a resident of New York City? Or do you just buy pizza? We’d like to know.


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BusinessDomain NamesTechnology • (5) CommentsPermalink

Nokia E75 Unboxing Video

By Mike Maddaloni on Monday, June 15, 2009 at 03:27 PM with 1 comments

Thanks to the great folks at WOMWorld/Nokia, I will be evaluating the Nokia E75 device for the next few weeks. It arrived last week, and here is a video I made of my first impressions as I was unboxing it.

If you cannot see the video above, follow this link to watch my Nokia E75 Unboxing Video.

Since then, it has been my primary device, as I have switched my T-Mobile SIM from my Nokia E70 device to this. I am going to give it some time and really try it out, including installing the new Ovi Store and several apps, including Qik, ShoZu, Facebook and a Twitter client. I also plan on reading the instruction manual – seriously.

Since I made this video, I discovered a few things. The camera does not have a Carl Zeiss lens, though it has taken some decent pictures and video so far. The case that comes with it is very cool – the strap is not a locking, Velcro strap as I first thought. It is wrapped around the inside of the case, and I pull the tab to slide the E75 out of the form-fitting velour-like case. I haven’t seen such a case idea before, but I definitely like it.

Watch The Hot Iron for a full report when I am done reviewing it, or if I decide to share something in the interim, like photos or videos or who knows what! I will be sharing thoughts on it on Twitter - follow me @thehotiron.


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Mobile Technology • (1) CommentsPermalink

Save Trees Save Money

By Mike Maddaloni on Monday, June 08, 2009 at 11:47 PM with 4 comments

eFaxEarth Day has come and gone, and the Green Festival has blown through the Windy City. So does that mean thinking green is put aside until next year? Hardly! Especially for us entrepreneurs, thinking goes on all of the time, and in many instances it is often labeled as merely saving money.

Last week I was talking with a business partner and she was commenting on the cost of faxing for her, with an aging fax machine and a separate phone line. Asking me how I fax, I told her I use eFax and I don’t have either. The monthly cost is much less than a phone line, faxes come in as PDFs, and with Adobe Acrobat Professional to markup faxes no paper is involved.

I have been striving to be as paperless as possible, mostly to reduce clutter and to organize and index content for future use. Though eFax is nothing new, I have created one convert, who will be getting greener in more ways than one, just as I have been.

What ways do you save money and the environment at the same time?


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My Internet Consulting Business Does Not Physically Have To Be Here

By Mike Maddaloni on Wednesday, May 20, 2009 at 04:49 PM with 10 comments

My Internet consulting business does not physically have to be here. In reality, it can be anywhere. Most of you reading this probably are saying, “duh” as you already know that. This message, however, is not clear to politicians who make laws concerning taxes and favorable business climates.

As I write this, I am sitting in the corporate headquarters of my business, Dunkirk Systems, LLC, a 5-year old Internet consulting firm. I founded the business shortly after moving to Chicago from Boston, as I decided to go on my own after then working on the Internet for almost a decade and in IT for over 15 years. As my business would be initially based in my home, the business was established in the city of Chicago, in Cook County in the state of Illinois. I live here, my business lives here.

But I don’t always work here. As my computer can travel with me, I have done work in cities like Minneapolis, Oshkosh, Helsinki and Copenhagen. I have done work at 30,000 feet over the Atlantic Ocean and in the basement of friend’s houses. All I need is an Internet connection and I can connect to my clients and provide the Web site strategy, design and development services they pay me for.

It is one thing I can work from anywhere, but my clients can be anywhere as well. Most of my clients are outside of Chicago. This is not specifically by design, though, as my business has mostly grown by referrals from existing clients. As well, some of my clients have relocated to other states. Even for the clients I have in the Windy City, I typically work with them by email and phone. Don’t get me wrong, I am a very social person and prefer to personally work with my clients. I don’t always have to, which is the beauty of it.

I bring this up as there is talk in the Illinois legislature about imposing taxes on software and Internet services. Though no particular bills have been presented as I write this, apparently legislators are trying to see what they can “get away with” as far as a bill, one that would pass rather than be defeated.

As much as I strive for The Hot Iron to not get into the abyss of politics, it is almost impossible today. It goes without saying that such laws to add taxes on the services Dunkirk Systems, LLC and other similar firms in Illinois provide would have a huge negative impact on my business, not to mention on clients. There is the administrative impact on my business for calculating, collecting and paying such taxes. I have all that I need to do for employment taxes! Then there’s the additional line item on client invoices. When people and businesses are doing all they can to pay their bills, here comes more to pay.

Will my clients simply accept a tax without a peep? Hardly! Who knows what the tax rate would be, but I am sure some will start to look around for other providers in other states whose rate – including tax rate – is lower. As I try to competitively bid on projects, the fact I will be charging a certain percentage for tax will be a bad mark on my proposals. Not to mention the higher cost I myself will have for technical services I get from other individuals and firms. This, on top of the myriad of high taxes and fees including the highest sales tax in the United States at 10.25%, put me in a huge disadvantage against other capable consulting firms around the country and the world.

So what will I do? This blog post is my first step, as I plan on also forwarding it to my state legislators. However knowing the political climate in Illinois, I hardly believe it will make a difference. Beyond that, I can only react in the short-term as to any passed tax laws. In the long-term, though, if it does have a true negative impact, I may be forced to move Dunkirk Systems, LLC from Illinois, which would more than likely mean I would be leaving as well. My business moves, I move.

Taxing our way out of the current business environment will not work. Tough cuts and imaginative thinking are needed to recover to the greatness we are capable of. I will continue to do my part, though it may have to be from someplace else.


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Business • (10) CommentsPermalink

Is His Business Card Better Than Yours?

By Mike Maddaloni on Thursday, May 07, 2009 at 10:43 AM with 11 comments

Business cards. For some, it is a straightforward decision on their design, layout and information to be presented. For others, it is a process more agonizing than it should be. When I designed my initial cards for Dunkirk Systems, LLC, I was somewhere in the middle, and eventually went with the recommendation of my designer. But over time, you see other cards or people comment on yours, and you agonize once again.

The other day I came across this video, and needless to say it made me think. Watch the video below or view the video on this guy’s business card.

Just like I do not review books, rather identify takeaways from them, I am able to take-away ideas from this guy. A quality business card with style stands out. Do I need to have a die-cut profile of myself on it? My guess most people would agree with me that I should not!

What do you think?


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