On Saturday, December 30, 2006 at 1:56 pm Central US Time, I published my very first blog post here at The Hot Iron. If you didn’t click on the link to read it, it would have taken longer to read this sentence than to read that post. Now ten years and 822 posts later, I am entering my second decade of blogging.

Where every year on my “blogversary” I have written a post to acknowledge it (some more robust than others), rather than simply patting myself on the back again, I’d like to share some of the lessons I have learned over the years of writing.

1. You never know who is reading – Despite knowing the Internet is Earth-wide, I still get amazed as to the reach of what I have written. Whether it’s companies inviting me to dinner or to travel the world, to the one time when someone quoted to me something I wrote myself, the true exposure is something I need to remind myself before I click the publish button each time.

2. Answer a question with a blog post – As the genesis of this blog was out of my former Web consulting firm, I found it useful to use The Hot Iron as not only a means of promoting my business but to create “reusable” content. Whenever someone asked me a question that I believed someone else may ask me, I would create a blog post on it and send them the link in response to their query. It not only answered their question, but made me look smarter as I wrote something on it, and made answering the question the next time all the easier. I still do that to this day.

3. Blogging can help you be a better writer – Before I started blogging, most of my writing was emails and technical specifications and documentation. Over time, I not only honed my writing but found myself greatly enjoying it. Many people have told me that they find it hard to get into a groove on writing, and if you look at my first few posts to those I write today, you will see quite a progression. More on the writing process later.

4. Simply placing ads on your blog won’t make you rich – Some of you may be surprised by this statement, and others of you are surely smirking at it, as you learned this the hard way yourself. From banner ads, Amazon product links to payment services like the former CentUp or soon-to-be former Google Contribute, ads may bring in a little loose change, but it takes a concentrated effort and plan to make real income from your blog.

5. Allow people to subscribe by RSS or email – Many of my most faithful readers are ones who receive my blog posts in their inbox or in their RSS feed reader. Even though Google killed off its Reader product years ago, people still aggregate content by RSS feeds in their Web browser or other services such as Fever. Making it easy for people to read what you write will keep readers reading.

6. Control your blog platform – Over years I have seen people post loyally on a variety of public platforms, from Geocities to Posterous, only to see those services shut down and their content vanish, especially as they never had a backup of their own writing! I am in the business of helping people get their message out on the Web, and I sill profess the best way is to do so is to have control of your Web publishing platform. Your own domain name coupled with any one of the number of content management systems (CMS) out there will give you the ability to manage your message as well as move it if necessary.

7. Blog posts don’t write themselves – Doing the math, I have written and published about 1.5 posts a week. On the surface this looks good, but looking back on early posts – especially those before the social media boom which would have probably been tweets rather than blog posts – there was irregularity and long periods where posts were published and where they were not. It takes a commitment to writing – focusing on actually finishing writing, editing and publishing something. I also like to add original photos to posts, which will take me on a hunt to find the right shot (like the one above at a liquor store – there are worst places to go) and more time. But as I do enjoy writing, it’s also a hunt to find time when I am caffeinated and have thoughts pouring out of my head, as I am as I write this.

Deconstructing Ten Years of Blogging

There are very few things in our lives that we can measure in terms of decades, and I can now count this blog as one of them. For as much work that goes into writing what I share here at The Hot Iron, it is truly something I enjoy doing. This makes the time I have devoted to this labor of love all the more worth it. Feedback from readers rounds out the overall experience, and for that I am also grateful. Now on to post 823.

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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.

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Announcements • Blogging • Thrive • (1) Comments • Permalink

Happy Thanksgiving to all of my fellow Americans and everyone else celebrating the US holiday! As we gather with friends and family, I am certain we will all have our mobile devices close at hand, as the perfect diversion from political debates and to catch the latest sports scores.

Where I will try to keep mine at bay for much of the long weekend, there are some apps on my iPhone that I consistently count on, dare I say I am thankful for. I will now share them with you, in the order they are on my iPhone, across several screens.

ParkChicago – Several years ago the bill to outsource parking meters in Chicago, rammed through the City Council with barely a glance by former mayor Richard M. Daley, has been considered one of the greatest municipal outsourcing blunders of all time. And only a few years into the 99-year deal, its cost to drivers and the city is growing with no end in sight in our lifetimes. Fortunately, the app that is provided by the outsourcing firm to pay for parking helps paying the fees easier, if that makes any sense. It’s fast, efficient, and you can extend parking right from the app, whether in a bar or a Broadway musical. The app, available to visitors and residents, takes a little edge off the sharp pain of parking in the Windy City.

DRYV – My on-going quest since living in Chicago to find a dry cleaner with convenient hours and great customer service ended when I installed this app. DRYV is like the GrubHub for laundry and dry cleaning, partnering with cleaners in Chicago and now Detroit and Los Angeles to pickup and deliver dry cleaning as well as wash and fold laundry and alterations. Their customer service is top notch and their prices are also on par with other cleaners. As one of their first customers, I have also been able to watch this service evolve and improve, and win out over other competitors. And if you use code THEHOTIRON you can get $10 off your first order (and I get $10 too as part of their referral program).

BugMe – I stumbled upon this app when I found a login for an old Web service that evolved into this app. It allows you to create digital Post-It notes you can write on and set alarms for them. I use this all the time, whether it’s an idea or to remind myself to do something. Being able to scribble with my finger on the note is also handy when the idea comes up when riding on the train and it’s easier than typing… providing I can read my writing at a later time.

Headspace – I am trying meditation. I don’t do it every day but I wish I did. And when I do, I use the Headspace app. It was recommended to me by many people who meditate, and where it has a monthly fee, so far it has been worth it. You can also have it send you motivational quotes on meditation throughout the day, which sometimes make you think and other times make you smile. You can try the app at no charge, and if you are considering meditation I highly recommend it.

W Hotels – I don’t stay in W Hotels as often as I would like to, but this app can give the ambience of the hotels to any space you are in, even a Motel 6 (though you may have to close your eyes too!). The app, which allows you to view their properties and reserve hotel rooms, features music from various genres you would here in a W – from chill to poolside to dance. If I want an escape from the reality I am in, or need some music to write to, this app provides the soundtrack.

Xfinity My Account – Calling Comcast, now Xfinity, customer service has always sucked. Then one employee took to Twitter and revolutionized their support, albeit for a short period of time. The next iteration of their support is this app. When I think my Internet service may be out, I can simple open up the app to confirm it, along with an estimated fix time it that’s the case. It also allows me to pay my monthly service bill in fewer steps than it takes with their Web site. Though I don’t use this app all the time, it excels for me when I need it.

Keeper – Whether on my Mac, in a Web browser or on my iPhone I use Keeper on an almost daily basis, several times a day. It secures and manages my myriad of logins and passwords for apps and Web services, as well as key information and images I need on occasion. I have used this secure app and service for years and they continuously improve its features and user interface. Keeper comes with an annual fee but you can use its basic services for free. Of all my apps, it’s ROI is probably the highest. And by listing it last is no indication that it’s my least favorite app – I am not disclosing what screen I have it on!

Deconstructing Apps I Am Thankful For

The more reliant we are on mobile technology, the more we seek out and find apps that are vital to us on an almost daily basis. Of all of these, I did not say email or messaging, as those are core or “plumbing” apps. Rather the apps I have presented here are all third-party, non-Apple apps that improve the productivity of using their hardware. And for that, I am thankful.

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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.

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Mobile Technology • Technology • Thrive • (0) Comments • Permalink

When you see “ASAP” in an email or text, do you cringe? Sadly most of us do – I do – as the acronym, which is made up of pleasant words, has ended up becoming a harsh term.

Looking up the definition of ASAP in the dictionary you see it stands for “as soon as possible” which is, as I said, pleasant. But thinking back to the cringe-causing event (or more likely events) that come to mind when you read the opening of this post, do you think the person typing ASAP really meant “as soon as possible?”

Hell no I can hear you say! Rather than asking you to do something as soon as it is possible for you to do so, aren’t they really asking, “drop all you are doing and respond to this right this fucking second!” Let’s be honest, this is what should be listed in the dictionary as the true definition of what ASAP means, and not just the words behind the acronym.

The Culture of ASAP

Most organizations have a culture of ASAP. In this hyper-connected world where any information can be had in seconds, we have a heightened expectation that seems to come with a narrowing window as time goes on.

Note I say “any” information and not the “right” information or even accurate information, or any other qualifying adjectives that requires strategic thinking. This has no place in the culture of ASAP, as everything is being responded to fast and furiously. Even if the answers or responses have already been prepared and presentation in reports or dashboards, the person slinging ASAP around has no time for these tools and want the answers from you and right now, though ironically they may be the owner of said reports and dashboards.

Succeeding Under ASAP

It goes without saying that to get beyond a culture of ASAP takes leadership. Part of that leadership is in communications – sharing expectations of greater foals and what may be asked of a team. As well, the team is given time to ideate and strategize the big picture down to their area of expertise and can thus be proactive in using information sources or channels.

In the absence of that leadership, there is still the ability to make gains and efficiencies yourself to make your life easier. Simply documenting ASAP requests is a great start, by recording overall what is being asked, looking for trends, and comparing it to what you are doing now. Incremental improvements to processes or reporting can be made as a result of this analysis. As requests come in, make sure you are clear as to what is being asked and – if appropriate – why it is being needed. The “why” can influence “what” is created. These latter steps are things I do on a routine basis to make both the collection of data and reporting of information much more efficient.

Deconstructing ASAP

Priorities in business change frequently and requests can come in that need to take top priority. With some analysis and a small series of successful changes, dealing with ASAP can be made much less harsh, as it is likely to not go away altogether.

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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.

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Business • Strategize • Thrive • (2) Comments • Permalink

Congratulations to the Chicago Cubs for winning the 2016 World Series, ending a 108-year championship drought! As a fan of the Boston Red Sox, who ended their own 86-year drought in 2004 – ironically just after I moved from Boston to Chicago – there has always been a kindred spirit between the teams, and I am glad to see them win it all.

As I watched the final out of the game – at home, after leaving the pub where several families and their kids stayed far too late on a school night – I heard the jubilation in the neighborhood of literal screams and shouts. I was happy for the team and Chicago, especially for friends and colleagues – loyal fans who have been waiting for “next year” to finally come.

Though I was happy, I can’t say I was emotional about it. Granted, it was after midnight, but the strong feeling I have experienced when others of my teams – the Red Sox, New England Patriots and even my adopted Chicago Blackhawks – won their championship titles was just not there.

That is, until I saw this. Click on the embedded video below to play it, or click this link to watch the video on YouTube.

The video is from Budweiser and was released on the morning after the game. It is an extremely creative piece, combining modern video of Chicago and its fans watching the game and vintage video and audio of the late legendary Cubs announcer Harry Caray, edited to match the final out of the game. It’s as if Caray was alive today, making the call himself.

This got to me. And I finally felt the emotion I would expect to feel, as I have felt in the past when not only a team of mine won, but for other exciting events in my life.

Why it got to me is not surprising. As someone who grew up in an age before ESPN (interestingly, ESPN founder Bill Rasmussen was a local sports reporter where I grew up before he started the cable network) and the ability to see games all the time, we may have gotten 1 or 2 games a week on TV, but radio was where all games were broadcast. In those days, play-by-play announcers had a much different style than they do today; they were much more conversational, and in the absence of today’s computer-generated bombardment of stats, filled gaps with anecdotes that gave you a broader sense of what it was like to be in the ballpark.

Where I knew about Harry Caray and his antics in Chicago, for me it was Ken Coleman who was the play-by-play announcer for the Red Sox. An older gentleman, his mellow voice was a contrast to today’s announcers, and it was like listening to old Uncle Ken telling the story of today’s game.

To say they don’t make them like that anymore is more than cliché. Where Coleman, as Caray, did not see a World Series for their teams in their lifetimes, it was nice that this tribute to Caray was crafted.

(Edited 7/9/2017 and 7/30/2018 - changed link and embed from the original video to an alternate one as it was no longer available.)

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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.

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Announcements • Blogging • Diversions • Thrive • (0) Comments • Permalink

Who would’ve thought a wedding reception in Indianapolis would be where I’d realized something that has helped shape the path I’ve taken with my career?

It was following the wedding of my friends Jen and Bill at their reception where it happened. Bill was making a speech, and though I don’t remember it verbatim (sorry, Bill!) he began talking about teachers, as he is one himself. Then he asked everyone in the room who was a teacher to stand up.

And I stood up.

Not only did I stand up, but nobody snickered or asked me to sit down either. This is when I first realized I am a teacher.

Define Teacher

When I lookup the definition of the word teacher in my favorite book of words, it reads, “a person or thing that teaches something; especially: a person whose job is to teach students about certain subjects.” This is why I have never thought of myself as a teacher, namely as I have never had a title with the word “teacher” in it before. My job titles have had “consultant,” “manager” and “president” and other business titles – but never teacher.

As I look at my career present-day and past, I have always been teaching in some capacity. There is teaching in the formal sense, were I have developed training and offered classes in the US and internationally on Web application and their underlying technology, I have also developed Web portals to host and deliver these materials. Then there’s teaching in a more advisory role, where I am consulting with people on business decisions and how to apply technology to help solve them. In some cases I am coming in with the answer after strategizing on it, other times I am troubleshooting in real-time to come up with a solution.

In the above cases, teaching is pervasive. I’m not simply saying to a client, “do X,” rather I am explaining what “X” is, answering their questions on “X,” informing them about “y” and other letters of the alphabet, and ensuring they have all the information they need to make an informed decision.

Educating vs. Selling

Some of you reading this may be saying, “yea, but aren’t really selling something to people in these cases, not teaching them?” Part of that answer is certainly yes, but when someone or some corporation is shelling out a lot of money, they need to understand the why, not only from a pure dollars-and-cents point-of-view, but with regards to how to best leverage and use it among other aspects. Teaching of course is an important role for sales and account people too, not just for the technology strategist like myself.

This is of course not to say that everybody is a teacher (I don’t recall everybody standing up at that wedding reception). Many don’t like to or want to teach. Each to themselves, but for myself I have always found this as a very rewarding aspect of what I do, past and present. Not to mention making my job easier by working with a well-informed client.

Deconstructing Being a Teacher

There are many more people out there who are teachers than realize it. We always envision a teacher as someone heading a classroom in elementary or high school, and has the word “teacher” in their title. I am not saying I am a replacement for them, rather someone complimenting their contributions to society with my own.

And you can give me an apple anytime!

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This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.

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Business • Technology • Thrive • (1) Comments • Permalink