What I Learned This Week For July 18 and 25 2014

By Mike Maddaloni on Wednesday, July 30, 2014 at 10:51 PM with 0 comments

photo of household to-do list

Typically a 2 fer 1 offer is something people look forward to. I am now finally getting around to posting this almost a week late and for 2 weeks, which means if I keep this up, I will most likely lose readers, especially if this is all I ever post. But I digress…

  • July 18 marked 6 years of being a Dad. And talk about learning!
  • I sat down and made a list of all of the small things that needed tweaking, tightening or fixing around the condo. My, what a long list – you would think the place was falling apart. It took a couple of days to get through them all, but it felt really good to get them done.
  • Have you ever had a Rainier Cherry? I hadn’t until last week – they look like tiny Macintosh apples and are very sweet. My guess is they are also not a GMO fruit. Thanks to my colleague Mike G. for the proper introduction.
  • Whenever I hear about food deserts why is it grocery delivery services like Peapod or food trucks are never considered as a solution? I guess that isn’t something I learned, but more an observation I learned from repeated exposure to it recently.
  • Yet again, I was reminded not everybody knows what a “browser” is, especially when related to the Internet.
  • I got a check in the mail from CentUp for a US$15.84, which was my earnings thus far. How did I earn it? People clicked the little CentUp icon at the bottom of my blog posts, and I earned whatever pennies they sent my way. It’s a form of micropayment which I think can be quite successful, but many more people need to get on board – both readers and publishers!
  • Now everyone around the world can be as stylish as a member of the European Union Parliament with your own EU Parliament sash. For only 146.95 euros, you can show your true colors, either in the chamber or on the street. Who knows, maybe these will next show up in the Chicago City Council chamber.
  • If you are using Microsoft Lync for a conference call that was scheduled in Microsoft Outlook, and while you are in the call you decide to cancel the meeting series altogether in Outlook, not only will it delete all meetings in Outlook but it will throw you out of the meeting you are currently in, with no way of getting back in.
  • The Art Institute of Chicago has a mobile app to digitally store your membership card. That’s one less thing I need to stuff in my wallet, and I usually have my mobile device within reach at all times, which comes in handy for getting into special exhibits in the storied museum as you have to show your card to get in them as well as the front entrance.
  • A while back I was thinking of a lot of the DJs I used to listen to in Boston back in the 1990’s, and started searching for them online. One of them, Nik Carter, I wasn’t able to find. But low and behold, he is hosting VH1 Classic On Tap, a segment highlighting bands from back when he was on the air on WFNX and WBCN. I tweeted him and he responded back in the style I was expecting from him, self-deprecating and hilarious. I’m catching up on On Tap segments whenever I can.
  • A few bus shelters in Chicago were turned into Coca-Cola advertisements, playing on their latest campaign where you can get bottles of the carbonated beverage with your name on them. Of course they don’t have every name, so this shelter had a large touchscreen where you could spell out your name and take a picture of yourself with it. When I saw the first one, I had to “test” it and tried a few choice words that would never end up on a soda bottle. As I typed them, the letters turned to stars like I was typing a password, then I got a message that the name was not in the database – a safe message I was expecting from the global drink giant. Fortunately my Goddaughter’s name was allowed, so I got a picture for her as she was not expecting to see it on an actual bottle.
  • YouTube has been running ads all over the place in Chicago, promoting certain content creators. For as many of these ads I see, I am still not compelled to watch any of the videos, especially when someone who is supposed to be Al Capone looks more like Mark Cuban.
  • Clearly nobody at Foursquare heard the famous phrase by Ludwig Mies van der Rohe, “less is more.” The once popular social media check-in service has lost much of its luster not to mention purpose of hopes for a revenue model over the years. Last week they formally split into 2 apps – Swarm, which is for checking-in, and the old app will be more Yelp-like with reviews and suggestions. Even seeing this spelled out doesn’t make it any clearer to me why they did it, and I have yet to find anyone to explain how this will make the service – or services – even better.
  • I’ve had some déjà vu moments recently on a project I have been working on at work which is an animated promotion for a mobile app. The flashback is back to the mid 2000’s when I produced one for a client. Where the steps we went through were very similar to today, the style and length of it are 2 things that stand out as being much different, not to mention it was the “splash” page for the Web site, a concept that fortunately has all but vanished. Years later I had the animation converted to a video and we uploaded it to YouTube, and you can view the animation for Boston Village Auto Body on the YouTube site or view it embedded below.


This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.


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What I Learned This Week For July 11 2014

By Mike Maddaloni on Sunday, July 13, 2014 at 09:16 AM with 0 comments

photo of a hole in clouds letting in the sun in Chicago

As the sun rises over a city that a few hours ago had a tornado and flash flood warning…

  • They (whoever they are) say that the shortest distance between 2 points is a straight line. I found an exception – when the line goes through some not-so-nice neighborhoods in Chicago. Though I did debate actually writing this altogether, let alone as the first one on my list, it is a reality many have shared with me over the years.
  • The above statement being said, the above photo was taken at a stop light on the journey which prompted that statement, proving there is hope everywhere. The photo was taken in color but made it greyscale by accident, and decided to stick with it.
  • I was a witness to a colleague, visiting from India, having his very first tater tot. We sometimes forget things around us are new to many people.
  • I read this sad story about a young boy in Toronto who was starved to death by his grandparents. To add insult to injury, DC Comics, the mega-publishing giant of comics and related merchandising, would not allow a statue being created to honor the boy to sport the Superman “S” logo. The boy was a huge Superman fan, but DC Comics “didn’t want the character connected in any way to child abuse.” Sure, in life it was ok for the boy to have money spent on him, but in his death he can’t be memorialized because of how he died?
  • Troubleshooting a technical problem sometimes means you need to work with the right person who knows why something may or may not be working, though finding that person may not always be obvious.
  • In the course of a conversation with a very wise person, they mentioned the term “find the cracks.” I perked up when I heard this, as I feel this is an even better way of describing looking for niche markets. Only if I heard this term years ago, but that will be covered in that book I am slowly piecing together.
  • Solid state hard drives are the only way to go <- they are small, wicked fast and don’t come with all of the moving parts of a standard hard drive. Though they come with a price tag much higher than said standard hard drives.
  • I was thrilled to learn my favorite beer brewery Harpoon became an employee-owned company this week. With the retirement of one of the founders and the sale of 48% of the company stock to an employee stock ownership plan, the future of Harpoon has been set. With many smaller craft breweries, like Chicago’s Goose Island, being sold to mega-brewers in order to grow and compete, this is a great sign that Harpoon will remain independent and brewing the awesome beers they do.
  • This week a public video was released on YouTube for something called Business Chemistry, a method for identifying patterns in personalities in the business world. Granted that description is in no way the best way to describe it, that is why I was happy to see the video to be released. It came from my employer, and I myself have taken the personality test, and have been identified as a “pioneer” with alignment to an “integrator” – traits I identify and embrace. So from my own point-of-view, I think this process is spot-on. Check out the video embedded below or view it on the YouTube link above, and contact them if you want to bring this unique program into your business.


This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.


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What I Learned This Week For June 27 2014

By Mike Maddaloni on Sunday, June 29, 2014 at 05:03 PM with 1 comments

photo of a warning message on a waterski

With the Pandora Smooth Jazz channel playing, and though I am confused at some of the music they are classifying as “smooth jazz” I am nonetheless liking it as I collect my learnings for the week…

  • I learned 2 things along with the above photo. Presumably if you are putting on a water ski, it is probably too late at that point to read the warning fine print. Also, this modern ski was not sufficient for my lovely wife, as she strapped on wooden skis she used when she was a kid to be pulled behind a boat for the first time in at least a decade, and with great success – go you!
  • Sometimes, spontaneous fun has to be scheduled.
  • Facilitating the listening to the earlier-mentioned Pandora channel are my iHip Patriots lanyard headphones. I have had these for a while and am surprised I have never talked about them as I love them! Most of the cord is wrapped in lanyard material sporting the Pats logo, which means they don’t tangle just by looking at them. And for under ten dollars, they are a great deal. Where mine have the logo of the greatest NFL football team ever, they are offered in other team logos, including the local team the Chicago Bears.
  • Where I didn’t need headphones was last Monday when I saw Bob Mould perform at the Jay Pritzker Pavilion at Millennium Park. I have mentioned him and his original band Husker Du many times before, and this was the third time I saw him over the years. In short, he rocked, both in his new music, songs he has recorded as a solo artist over the years, and even a few songs from Husker Du days, including Hardly Getting Over It, Flip Your Wig and Makes No Sense at All.
  • Building on my original blog post on Managing Your Email Inbox To Zero from 5 years ago, a great way to get your inbox down is to sort by recipient – it’s a great way to clear out notifications, newsletters, junk mail and other spam. It is also a good way to action on a group of emails pretty quickly.
  • The Boston Market restaurant in the Old Town neighborhood of Chicago closed abruptly on the June 15 and I found out about it when I went to take the family there for dinner, and we found out from the attendant at the free parking lot next to it that they shut down. As someone who had been to the original Boston Chicken before renamed and franchised, which itself closed years ago, it’s sad this decent meal option for the family becoming more scarce.
  • I am not a therapist nor do I play one on TV, but if I was a PhD and I wanted to prescribe certain medications I now could in Illinois, after taking over 2 years of additional education, based on a new psychologist prescription bill that has become law. Even in this hypothetical situation, to have a PhD then take more education, especially in this uncertain time in healthcare worldwide, I would rather refer them to a true MD who would buy me a beer for every referral. Again, in this hypothetical situation I would.
  • While the City of Chicago has been thrust into turmoil over the addition of the name TRUMP to the eponymous skyscraper and winning the future George Lucas museum, what has been hardly talked about is the installation of sensors to monitor, among other things, sounds and mobile device activity. They are due to be installed along Michigan Avenue and the Loop starting later this year. Of course they won’t look as ominous as they sound as they will be concealed with a decorative shield. As expected, they are being proclaimed not in the name of Big Brother and Big Data, but for our safety. Looks like I will be placing my phone in Chicago Mode (similar to airplane mode) as I walk around the city.
  • When you say you don’t know, chances are you probably do.
  • Version 7 of ownCloud is now in beta. The suite of tools which you can use – just as I do – to replace Google Docs, Calendar, Address Book and similar “cloud” services from others has been an invaluable tool for me, and I haven’t even yet installed version 6 yet, which is out and has been given high marks.
  • Where the next book from my good friend John J. Wall may not be coming out anytime soon, I have finally taken the first baby steps towards writing my own first book. Note the term baby steps, so don’t expect my book signing bus tour to commence anytime soon.
  • I ran across Musicless Music Videos almost by accident, where popular music videos are stripped of the music and you hear what could have been the sound when the video was shot. Below I have embedded the video for Dancing in the Streets by Mick Jagger and David Bowie with this treatment – follow the link if you can’t see the video below, and follow this link to the original video, including music.


This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.


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What I Learned This Week For June 20 2014

By Mike Maddaloni on Tuesday, June 24, 2014 at 12:08 AM with 3 comments

photo of the back of a Lands’ End catalog

As the original Disney classic Cinderella plays in the background, allowing me a few minutes to post my learnings and thoughts from the week…

  • Clearly whomever schedules Lands’ End catalogs is the only person in the world who doesn’t know that the Sears store in downtown Chicago closed over a month ago now.
  • After a search for a mobile phone that would be good for my Aunt who is, let’s just say, a few years older than me, I came across the Doro PhoneEasy 618. When I looked to see where they sell them, of course the closest location listed was the above-mentioned closed Sears store. But as others are still open nearby, I will investigate it to see if it will work for my Aunt, and also won’t lock me to a particular network carrier.
  • Speaking of mobile devices, Web retail behemoth Amazon announced its forthcoming Amazon Fire Phone. It runs the Android operating system, has a 13 megapixel camera, has something called Dynamic Perspective for 3D effects, and you can buy it with or without a phone contract, or as it is known as unlocked. Oh, and it makes it easy for you to buy other things from Amazon. I like the phone. The only thing I am curious about is why the Amazon logo is only on the back of the device and not on the front.
  • The Web browser Firefox, the direct descendent of the original NCSA Mosaic Web browser, has something called “safe mode” and apparently you can get stuck in it, as I was this week. The only thing is I don’t know if I am completely out of it, and cannot disable annoying but surely ignorable browser plug-ins. Ah, to remember the day when the Web browser just did what it needed to.
  • Last weekend was the annual Chicago Blues Fest, held in Grant Park by Lake Michigan. For several years after we first moved to Chicago, the festivals in the park were truly “open” where you could come and go as you wanted, and providing you didn’t break the law, you could set up a tent, flags and have a great time. Shortly after Chicago started bidding for the 2016 Summer Olympics, events like the Blues Fest were “locked down” with large fences and entrypoints put around what were still events with no cost to attend. As my lovely wife and I were walking towards the lakefront we passed the Blues Fest and decided to check it out for a little while. That is, until I saw people with “security” shirts patting people down who were entering the area. Really? Why? Because the number of murders from the previous 2 years doubled… to zero? I was appalled, and simply walked away.
  • A few hours prior to the Blues Fest dismay I started my day on a high point, participating in the annual Liver Life Walk in Chicago to benefit the American Liver Foundation. We exceeded our team goal and raised over $2,000 to this worthy cause, who also spends almost 90% of monies raised on programs, research and advocacy for liver diseases and the people affected by them. As many of the first contributors to the team found the link here on The Hot Iron, a special thank you in advance of a formal thank you to arrive in your post mailbox soon.
  • There is nothing like a new battery for your notebook PC.
  • In a previous lessons learned I had mentioned my daughter’s school pictures were taken in front of a green screen and using chroma key technology I could choose the background. This past week we put up her picture, along with my other daughter’s picture, which was taken the old-fashioned way with a backdrop. Where her picture is beautiful, it just doesn’t have the “warmth” of her sister’s. When school resumes I will be requesting they give the option to have a standard backdrop.
  • My good friend Pete finally… FINALLY had his business’ Web site redesigned. Check out the new Web site for Foresight Childproofing. If you are in the Minneapolis-St. Paul, Minnesota area and have kids, call Pete to have him make your home safe for the little ones. With the redesign he also took my advice and had my good friend Emily Brackett and her studio Visible Logic not only build a great site that looks great on a standard computer or mobile device, but she also made some nice changes to the Foresight logo. Wherever you are, Emily and her team can do wonders for you and your business with its presence, from print to Web.
  • I lost count of the number of emails I received with approved job offers from Apple and Facebook. Where I laud the creativity and timeliness of spammers, they may just want to throw a few slices of spam rather than a few cases if they want to better deceive people.
  • I finally ordered something from Freshii, a chain of fresh food restaurants. I say finally here as I tried to order from them twice before with no luck. The first time I went into one store and, realizing there was a process to ordering, followed everyone else and grabbed a clipboard and paper to place an order. As I didn’t have my reading glasses with me I couldn’t read the microtext on the sheet. The second time Freshii was the offering of the day from Fooda in my office and the service was wicked slow, with a huge queue of people. This time I went to a new store around the corner from me. Where I didn’t see any clipboards, I did see video screens with small text, but this time I had my reading glasses. Several customers who came in at the same time clearly did not know where to go as we were standing in line at the part of the counter where you didn’t order. Clearly the employees couldn’t read the confused faces as they didn’t offer any real help, only to take our order. I chose a salad, and other around me got other things. The salad was good – not the greatest salad I ever ate, but it was good. As I was finishing my salad a woman who was in line with me before was leaving and said to me, “well, we figured it out!” I will probably go back, but the next time I will explore the options more.
  • My how time flies. 2014 marks the 28th anniversary of the Marketing over Coffee Awards. Where I don’t have strong memories of this from my high school days, what I do remember well is the movie Ghostbusters, which is celebrating its 30th anniversary. With the anniversary has been a lot of talk about the title theme song of the movie by Ray Parker, Jr. and how it came into being, and the article linked here goes into its detail. The video itself was unique in many ways, not to mention the set not bursting into flames from all of the hairspray worn by the people in it. I embedded the video below but if you don’t see it you can follow this link to YouTube to view the video for who you gonna call.


This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.


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What I Learned This Week For June 13 2014

By Mike Maddaloni on Monday, June 16, 2014 at 09:18 PM with 0 comments

photo of the complete 1,004 Portrait sculpture at Millennium Park, Chicago

After waiting all total about 30 minutes for Windows 7 to patch itself, and a few other lame excuses for this being posted late…

  • The installation of the 1,004 Portraits at Chicago’s Millennium Park, which I mentioned in last week’s post, is complete. This is what it looks like at around 7:30 am Central time with the sun’s reflection off of buildings on Michigan Avenue.
  • Speaking of the last blog post here on The Hot Iron – it was my 750th post. After the last several years of not blogging much, it is good to hit a milestone like that.
  • Morrissey, who came to fame in the 80’s as the lead singer of The Smiths and since has had a prolific solo career, canceled the remaining dates on his US tour as he caught some form of virus in Miami, including tonite’s show. The fact that I had great seats for that show makes me sad, but I hope he gets better and books yet a third show in the city, which hopefully be the charm to see him here.
  • I did get my fix of 80’s music last Friday night as I “heard” Foreigner and Styx. They were performing at the FirstMerit Bank Pavilion at Northerly Island, an outdoor ampitheatre that sits where the former Meigs Field airport was. If you look at this aerial map of the venue, you may see water around it. That water is Lake Michigan and Burnham Harbor, where boats are docked or do dock by it for concerts there, where they can hear them extremely clearly, and for free. I know as I was on a boat in the harbor singing along with Foreigner, who’s 45 rpm single “Urgent” was the first record I ever bought in the late 70’s. It was wicked awesome, and thanks to Kristy and Edi for having us aboard.
  • People are more inclined to give to a specific cause or item rather than just to a general fund. For example, ask people to contribute any amount to a charity, and you will not get the response like asking someone to donate to purchase a specific piece of equipment for a charity that has a fixed cost. It also works better if you repeatedly go back to those same people and ask for another specific item.
  • Just recently Hailo, my choice for taxi hailing app, added black car service. So rather than riding in a standard taxi cab, you can choose a black car – a leather-lined sedan or SUV or even a limo – for just a little more than the cost of a standard taxi. This new option is so easy to choose, and it could become addictive.
  • This past week I learned the terms information foraging and information scent. Though I had just learned these terms, I was very familiar with the concepts and have used them in Web design and content development for years. For those of you that are not technical, follow the link above and read the article and let me know if it makes sense to you, and if you have experienced this yourself.
  • I don’t need someone pimping out their new biography to make it “Ideas Week” – for me, every week is ideas week.
  • Upon catching up on podcasts this week, I got to listen to the 100th episode of The Voicemail. It is a weekly, around 30-minute podcast on mobile technology hosted by 2 very smart and witty guys, James Whatley and Stefan Constantinescu. If you are interested at all in the mobile device industry you must listen, and thank me later.
  • My good friend and colleague Tom Ordonez is launching Miami Startup School. Being billed as a “3-month bootcamp that teaches you the right way to create a business. Sales, marketing, legal, tech. Everything you need to do it the right “lean startup” way and stop wasting time and money” I am sure it will be a success for those who attend and for Tom. He is a serial entrepreneur and takes a no-nonsense approach to building thriving businesses.
  • I was amused by the story of how ad agency Cramer-Krasselt parted ways with Panera Bread. Where I personally don’t have an opinion either way about their advertising, they certainly need a creative touch in the presentation of their in-store menus. Most of the time when I am in there, only to buy a loaf of their fresh bread, I am behind people who can’t make heads or tails of their menu. With numerous colors and fonts, it is not a quick read by any stretch.
  • Though it originally aired over a year ago on national TV in the US, I was just made aware of this dialogue in the CBS-TV show “Mike and Molly” which interestingly takes place in Chicago. The exchange is between 2 older men, an Italian-American, and the other who is apparently a farmer or lives in a rural area. Their exchange is full of stereotypes, making references to life on the farm and being Italian. Where comments about an Italian man’s mother’s moustache is one thing, calling him a WOP is another. The term is a racial slur against Italians, and is clearly not an apples-for-apples comparison to the insults the Italian said to the farmer, yet it somehow cleared for broadcast? You can view the excerpt from the Mike and Molly episode on YouTube at this link and I have embedded it below. Where I usually end my weekly lessons learned on a high note with a video, this one is surely a low point. Seeing this only reinforces why I don’t have cable TV or an antenna.


This is from The Hot Iron, a journal on business and technology by Mike Maddaloni.


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